Using a tag manager or container like Google Tag Manager (GTM) is the preferred method as it does not require any developer help.

Follow the steps below to complete this method:

Copy the SDK code snippet from the onboarding screen.
Log in to your GTM account and navigate to the Tags section.
Click on New Tag and then select Custom HTML tag.

Paste the SDK code snippet in the HTML field.
Then, click on Triggering and select "All Pages."

Finally, click on Save the tag.
Remember to Publish the tag after you save it.

SDK still says "Not verified"? Check these steps

Make sure your GTM container is present on the website, checkout this 🎥 video video to know how to check it or follow the steps below.

Note down the Unique identifier of your Google Tag Manager instance
Open your website on a new tab, open the Elements tab. Right click >> Inspect Element >> Element Tab
In the elements tab, search for the GTM tag by searching for the unique identifier you copied from step 1.
You must find at least two instances of the Unique identifier on the website, if it is not found it means the GTM container is not present on the website.
You would need to place the GTM container on the website following this tutorial, this would require access to CMS like Wordpress or Webflow, loop in your tech team to achieve this.

FAQs

How is Factors SDK different from the usual marketing tags?

We care about your page performance and SEO efforts. This is why we ensure there is no effect on page load time or website performance.

Factors SDK is asynchronous and doesn't impact the loading of other content or tags on the website.
The SDK size is just 22Kbs, making it one of the lightest marketing tags available.
The load time of Factors SDK is less than 10ms for the first-time load and less than 5ms for consecutive loads.

Our engineering team has analyzed performance for several enterprise clients with millions of website visitors per month and consistently proved that the SDK doesn't impact website performance, load time, or SEO.

How is Factors SDK better than Google Analytics SDK/tag?

Unlike GA, Factors' SDK captures page time spent and avg. session duration metric accurately. Factors' SDK looks for active engagement on the webpage like cursor movements to track time spent and hence doesn't consider idle time on the web page as part of the time spent.
Unlike GA, Factors doesn't sample data in any way for higher data volume. Hence you have access to the accurate nos inside Factors.

How long does it take for the Factors Website SDK data to show data after placing the SDK successfully?

After placing the SDK successfully in the <head> section of your website, we will start pulling in data immediately and your reports and dashboards will start getting populated with data within 2-10 mins.